Revenue Marketing Resources
Explore a range of marketing resources, including articles, videos, podcasts, and other valuable content created by industry experts that cover the latest trending topics.
Resource Topic
The Eloqua / Salesforce Native Integration Ended. What should you do?
Eloqua ended native support for its Salesforce integration in Feb. 2021. Here's how to make sure everything continues to run smoothly.
How To Drive More Predictable Revenue With Inbound Marketing
There’s one major roadblock preventing most marketing teams from hitting their inbound marketing revenue goals. Overcome it now!
Excel for Marketers
Transform your marketing data into actionable insights with The Pedowitz Group's expert-led Excel for Marketers course. Learn how to make data-driven decisions.
COVID-19’s Digital Transformation Impact: Accelerant, Or Inhibitor?
2020 and COVID-19 highlighted a greater urgency for digital transformation for many companies. How can you take advantage?
4 Reasons Your Company May Not Be Ready For Account-Based Marketing
Execution, sales / marketing alignment, measurement, and data quality ... are these ABM building blocks ignored at marketing's peril?
Marketo and Salesforce Integration: Setup, Optimize, Troubleshoot
[Updated Nov. 2020] Setup, optimize, and/or troubleshoot your Marketo-Salesforce integration in one place!
Eloqua Contact Washing Machine: Normalize Fields, Build Programs, And When To Use Cloud / Data Apps
Contact Washing Machine is a great Eloqua tool! But are you using all it's capable of? Make sure of it with this article!
The power of social media
Social media provides an avenue for companies to engage with customers & influence them with content to help make decisions.
Average Load Times, Core Web Vitals, & More: Fortune 100 Website Speed Tests
What Fortune 100 websites had strong average load times and pleasant experiences? Who had a massive 13 MB image on their homepage? Find out!
100+ Customer Experience Stats That Prove CX is Good Business
Tired of banging the CX-is-massively-important drum in your organization? Here's 100+ customer experience statistics to help you!
Revenue Marketing Radio
Tune in to Revenue Marketing Radio by The Pedowitz Group and learn from top marketing leaders. Get insights & tips to optimize your revenue marketing strategy.
How To Be More Customer Centric: A Marketing Leader’s POV
If you're a marketing leader, are you truly putting the customer first? Any failure to do so is costly. Zoom in on customer centricity now!