Marketing Courses and Training

Marketo Engage for Beginners

Gain the confidence and skills required to create engaging campaigns in the Marketo Engage platform with our comprehensive foundations course.

What you’ll learn in this Marketo Engage course:

In this course, you can expect to learn beginner Marketo Engage skills and best practices to deliver campaigns that generate results. Our “Marketo 101” course offers the fastest and most efficient route to learning how to:

  • Create Marketo forms, landing pages, and emails
  • Manage, grow, and segment your database
  • Create Marketo campaigns
  • Apply a test and learn approach using Marketo’s built-in capabilities
  • Drive revenue with reliable reporting

Once finished, you will have gained an understanding of Marketo Engage’s marketing automation methodology, and the skills to confidently execute campaigns that drive revenue. From there, you can take our Advanced Admin Course as well as MCE Exam Prep for continued learning!

Boost your Marketo Engage skills.

Our revenue marketing consulting empowers you to optimize your marketing efforts strategically, unlocking pathways to increased profitability and sustainable revenue growth.

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Explore our Marketo Engage training options:

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On-Demand Course

Get started today with our self-paced online Marketo Engage training for beginners, including practice exercises and module quizzes, for $750.

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Live Classroom

Get a live (virtual or on-site), instructor-led classroom experience for you and your team. Includes access to a sandbox environment.

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Consulting Services

Want us to help you do more? We customize our Marketo services to ensure your maximum value and success.

Browse the Marketo Engage course curriculum.

This course is designed for Marketo Engage beginners. No prior knowledge of Marketo is necessary. To succeed with this course, all you need is time! Course modules include:
  • Module 1: Marketo Overview
  • Module 2: Organization & Governance
  • Module 3: Database Management
  • Module 4: Program Overview
  • Module 5: Creative Assets
  • Module 6: Email Send Program
  • Module 7: Engagement Program
  • Module 8: Event Program
  • Module 9: A/B Testing
  • Module 10: Default Program
  • Module 11: Reporting & Analytics
  • Module 12: Tokens
  • Module 13: Data Management

Meet your instructors.

Michelle Lewis

Michelle Lewis

Manager, Marketo Practice Lead

Michelle is the Marketo Practice Lead at The Pedowitz Group, where she provides hands-on subject matter expertise to clients in addition to leading our team. She is certified in Marketo and Eloqua and has helped teach innumerable training classes and over 50 students.

MIKE CULBERT

MIKE CULBERT

Marketo Consultant

Mike works with many of TPG’s clients on Marketo Engage, optimizing underlying processes, building scalable databases and programs, and driving attributable revenue. He’s been a Marketo Certified Expert since 2018 and boasts hundreds of successful engagements to his credit.

KRISTINA NEAHR

KRISTINA NEAHR

Consultant, Marketing and Sales Operations

Kristina is a Marketing Operations Consultant at the Pedowitz Group, specializing in Campaign Implementation and Management. She is certified in Marketo with 10+ years of experience, including Salesforce Marketing Cloud and Microsoft Dynamics 365.

Frequently asked questions:

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course – you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like – across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Request custom training or learn more about our course offerings.

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