The Pedowitz Group Partners with MartechTribe to Deliver Unparalleled MarTech Analysis and Benchmarking Services The Pedowitz Group, a leader in marketing technology (MarTech) solutions, announces strategic... Read More
The First 90 Days as a CMO: Insights from Elina Vilk, CMO of Hootsuite Starting a new role as a CMO can be both exciting and daunting. With the constant pressure to... Read More
The First 90 Days as a CMO: Insights from Elina Vilk, CMO of Hootsuite Starting a new role as a CMO can be both exciting and daunting. With the constant pressure to... Read More
What CMOs Need to Know About Generative AI in Marketing In recent years, generative AI has emerged as a powerful tool for marketers looking to enhance... Read More
Harnessing AI in ABM/ABX Marketing: Join the 'Candid with Bob' Webinar In a world where marketing and sales strategies are constantly evolving, harnessing the latest... Read More
Why Every Department Should Be in Charge of Their AI Tools Each department must stay in the game in today's fast-paced business environment. How is this... Read More
Revenue Operations: Optimize Revenue and Efficiency Let's get chatty about one of the hottest topics in today's business world: Revenue Operations... Read More
Lead Management: Key Concepts, Practices, and Trends Hello there! You're about to dive into lead management – a crucial player in sales and marketing.... Read More
Unleashing the Power of AI in B2B Marketing: A Webinar Roundup Staying ahead of the curve in the quickly changing landscape of B2B marketing is not just an option... Read More
Embracing AI: Unleashing Potential with the Revenue Time Machine In a recent interview on "Office Hours with David Meltzer," our CEO, Jeff Pedowitz, spoke with... Read More
Unleashing Revenue Marketing: The CMO's Game-Changer in Private Equity Revenue Marketing "By focusing relentlessly on revenue marketing, CMOs can transform their companies, driving growth... Read More
From ICP to ROI: Turning Ideal Customer Profiles into Actionable Marketing Strategies Marketing Strategy We're often asked about the value of knowing your Ideal Customer Profile (ICP.) My immediate answer... Read More
